Helping new players discover your game | Unite 2022
😱 Did you know that the Apple App Store and Google Play combined have over 1.4M games? You've worked hard to launch your game, but how can you make it stand out? In this session, learn how to get organically discovered through app store optimization and prepare your game for paid user acquisition. 1:40 Organic reach through app stores 5:37 Core components of ASO 19:29 Paid user acquisition foundations 23:05 Choosing an advertising partner ✨ Unity User Acquisition page: https://on.unity.com/3gW4LvA ✨ Tips for jumpstarting your marketing tactics: https://on.unity.com/3UpOWfj ⭐️ Watch all Unite 2022 sessions on our event website: https://on.unity.com/3MYo7fD ⭐️ Unite 2022 YouTube playlist (new sessions added every week): https://on.unity.com/3Wr9PbU ⭐️ Join our Discord server for discussions: http://discord.gg/unity #appstoreoptimization #gamedev