How MARVEL SNAP became one of the biggest mobile games of 2022 | Unity at GDC 2023

April 13, 2023

Key members of the Second Dinner team share on starting out as a two-person studio that grew to launch MARVEL SNAP, one of the biggest mobile games of 2022. See how the game and studio evolved over time, understand key development philosophies, and get concrete examples of the tools and processes that helped this small team achieve success. Explore Unity's mobile solutions: https://on.unity.com/3GLo8BF Speakers: Yong Woo, Chief Production Officer and Cofounder (Second Dinner) Nicki Broderick, Senior Producer (Second Dinner) Timestamps 0:00 – Introductions from Unity 2:22 – Introducing Second Dinner 4:27 – What is MARVEL SNAP? 5:40 – How Second Dinner got started 7:58 – Finding a publisher 9:00 – Technical and infrastructural partners 9:50 – Development philosophy 10:25 – Prototyping on paper 12:01 – Prototyping in Unity 17:50 – MARVEL SNAP's first version 19:13 – Soft launching MARVEL SNAP 22:01 – Kicking off playtesting 23:23 – Playtest goals 24:47 – Friends and Family 1 (email) 25:11 – Friends and Family 2 (Slack) 25:40 – Friends and Family 3 (Discord) 26:40 – Friends and Family 4 (Backtrace) 27:40 – Friends and Family 5 (Braze, Helpshift) 28:00 – CI/CD with Unity 30:35 – Cloud Content Delivery 32:16 – Asset creation and management 37:04 – Card animation pipeline 42:30 – Developing the card collection system 50:04 – Alpha launch 54:40 – Publicly shippable build 56:38 – Technical closed beta 56:51 – Successful global launch 58:29 – Closing comments © 2023 MARVEL #unity #marvelsnap #gaming

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