The family-friendly nature of Uken’s titles means when they are implementing ads into their games, not only do they have the usual challenge of keeping their gameplay experience compelling and their ads well integrated, but they also have to make sure everything works for their diverse audience. By using Ad Controls, Uken can hunt down ad issues before they have a chance to negatively impact their players, so they stay in control of their user experience.
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See how Candivore used Unity's ROAS campaigns & user acquisition tools to target their most valuable players, and generated revenue for Match Masters with IAPs.
Learn the foundations of monetization design and how ads can help grow your game while creating a positive player experience.
Unity has all of the monetization data we had from 2019, and put together The 2020 Mobile Game Monetization Report to help you monetize your games better.
Because our technology has been used to analyze and optimize thousands of games, Unity has unique insights on what keeps players happy and engaged over weeks, months, and even years. Franco Spina, a s
Learn how Dodreams uses Unity Mediation to optimize their monetization, get access to Vungle's demand now available for in-app bidding, and learn the UA best practices.
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To help advertisers run successful campaigns with automated bidding, our experts put together this list of best practices and recommendations to consider.
New testing devices feature for Unity Mediation and see how Trailmix grew to global success.
Unity Mediation has helped optimize Dodreams' ad revenue and enabled them to implement a hybrid monetization approach.
Trailmix sees success with Unity's Audience Pinpointer to run their user acquisition efforts for their game Love & Pies
What you need to know about monitoring and optimizing your user acquisition campaigns in the Unity Ads Dashboard
This article describes how to use your advertising goals to choose your bid strategy and how those strategies can affect your overall UA campaign performance.
Get the Unity Ads SDK 4.2.1, manage your campaigns better, and see how Paradyme doubled their ad revenue.
Learn about the recent updates to Unity Mediation A/B testing, increased visibility for ad campaigns, and register for upcoming webinars.
Here’s what developers can look for in a monetization partner to better prepare for industry challenges and achieve their goals.
This article will focus on four organic approaches that are essential building blocks for a wider marketing strategy and which of them is the right approach for your game and audience.
Here are Unity Ads product and marketing updates, from new gaming industry data, action steps for Google Families policy, and the latest Unity Ads SDK.
Here are Unity Ads product and marketing updates, from Ad Controls to migrating from MoPub Mediation and avoiding null values in SKAd post-backs.
What is changing and when, and what action developers need to take for Google's rollout of privacy changes specific to Android devices.
View this one-pager to learn about the Creatives Upload Hub and how to centralize your ad creative management