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  • Key takeaways from the 2020 Mobile Game Monetization Report41:22

    Key takeaways from the 2020 Mobile Game Monetization Report

    Unity has all of the monetization data we had from 2019, and put together The 2020 Mobile Game Monetization Report to help you monetize your games better.

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  • Player-first engagement: Learnings from deltaDNA42:22

    Player-first engagement: Learnings from deltaDNA

    Because our technology has been used to analyze and optimize thousands of games, Unity has unique insights on what keeps players happy and engaged over weeks, months, and even years. Franco Spina, a s

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  • Product and marketing updates: August 2022

    Product and marketing updates: August 2022

    Learn how Dodreams uses Unity Mediation to optimize their monetization, get access to Vungle's demand now available for in-app bidding, and learn the UA best practices.

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  • On-demand webinar: Key findings from Unity’s mobile insights 2022: Growth and monetization report51:30

    On-demand webinar: Key findings from Unity’s mobile insights 2022: Growth and monetization report

    Dive into the key findings from Unity’s Mobile Insights 2022: Growth And Monetization Report, and learn about benchmarks and trends to help your game succeed.

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  • Best practices for user acquisition campaigns using automated bidding

    Best practices for user acquisition campaigns using automated bidding

    To help advertisers run successful campaigns with automated bidding, our experts put together this list of best practices and recommendations to consider.

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  • Product and marketing updates: June & July 2022

    Product and marketing updates: June & July 2022

    New testing devices feature for Unity Mediation and see how Trailmix grew to global success.

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  • How Dodreams achieves the perfect blend of monetization and a winning player experience

    How Dodreams achieves the perfect blend of monetization and a winning player experience

    Unity Mediation has helped optimize Dodreams' ad revenue and enabled them to implement a hybrid monetization approach.

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  • How Trailmix went from soft launch to a global success using Audience Pinpointer

    How Trailmix went from soft launch to a global success using Audience Pinpointer

    Trailmix sees success with Unity's Audience Pinpointer to run their user acquisition efforts for their game Love & Pies

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  • The guide to launching user acquisition campaigns with Unity Ads

    The guide to launching user acquisition campaigns with Unity Ads

    What you need to know about monitoring and optimizing your user acquisition campaigns in the Unity Ads Dashboard

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  • Your guide to Unity bid strategies

    Your guide to Unity bid strategies

    This article describes how to use your advertising goals to choose your bid strategy and how those strategies can affect your overall UA campaign performance.

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  • Product and marketing updates: May 2022

    Product and marketing updates: May 2022

    Get the Unity Ads SDK 4.2.1, manage your campaigns better, and see how Paradyme doubled their ad revenue.

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  • Product and marketing updates: April 2022

    Product and marketing updates: April 2022

    Learn about the recent updates to Unity Mediation A/B testing, increased visibility for ad campaigns, and register for upcoming webinars.

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  • Finding the right mobile game monetization partner

    Finding the right mobile game monetization partner

    Here’s what developers can look for in a monetization partner to better prepare for industry challenges and achieve their goals.

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  • Four organic marketing tactics to jumpstart user acquisition in 2022

    Four organic marketing tactics to jumpstart user acquisition in 2022

    This article will focus on four organic approaches that are essential building blocks for a wider marketing strategy and which of them is the right approach for your game and audience.

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  • Product and marketing updates: March 2022

    Product and marketing updates: March 2022

    Here are Unity Ads product and marketing updates, from new gaming industry data, action steps for Google Families policy, and the latest Unity Ads SDK.

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  • Product and marketing updates: January to February 2022

    Product and marketing updates: January to February 2022

    Here are Unity Ads product and marketing updates, from Ad Controls to migrating from MoPub Mediation and avoiding null values in SKAd post-backs.

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  • Google’s privacy changes - what you need to know

    Google’s privacy changes - what you need to know

    What is changing and when, and what action developers need to take for Google's rollout of privacy changes specific to Android devices.

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  • Creative Uploads Hub for Unity Ads

    Creative Uploads Hub for Unity Ads

    View this one-pager to learn about the Creatives Upload Hub and how to centralize your ad creative management

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  • How Ad Controls puts Uken in the drivers seat

    How Ad Controls puts Uken in the drivers seat

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  • Avoiding null values for SKAd post-backs

    Avoiding null values for SKAd post-backs

    Avoiding null values for SKAd post-backs for accurate conversion attribution.

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