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Built by the leading mobile game platform, Unity offers monetization and user acquisition solutions to support your games. Drive the most revenue while delivering a great player experience.

  • Product and marketing updates: April 2022

    Product and marketing updates: April 2022

    Learn about the recent updates to Unity Mediation A/B testing, increased visibility for ad campaigns, and register for upcoming webinars.

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  • Finding the right mobile game monetization partner

    Finding the right mobile game monetization partner

    Here’s what developers can look for in a monetization partner to better prepare for industry challenges and achieve their goals.

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  • Four organic marketing tactics to jumpstart user acquisition in 2022

    Four organic marketing tactics to jumpstart user acquisition in 2022

    This article will focus on four organic approaches that are essential building blocks for a wider marketing strategy and which of them is the right approach for your game and audience.

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  • Product and marketing updates: March 2022

    Product and marketing updates: March 2022

    Here are Unity Ads product and marketing updates, from new gaming industry data, action steps for Google Families policy, and the latest Unity Ads SDK.

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  • Product and marketing updates: January to February 2022

    Product and marketing updates: January to February 2022

    Here are Unity Ads product and marketing updates, from Ad Controls to migrating from MoPub Mediation and avoiding null values in SKAd post-backs.

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  • Google’s privacy changes - what you need to know

    Google’s privacy changes - what you need to know

    What is changing and when, and what action developers need to take for Google's rollout of privacy changes specific to Android devices.

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  • Creative Uploads Hub for Unity Ads

    Creative Uploads Hub for Unity Ads

    View this one-pager to learn about the Creatives Upload Hub and how to centralize your ad creative management

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  • How Ad Controls puts Uken in the drivers seat

    How Ad Controls puts Uken in the drivers seat

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  • Avoiding null values for SKAd post-backs

    Avoiding null values for SKAd post-backs

    Avoiding null values for SKAd post-backs for accurate conversion attribution.

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  • Product and service updates: December 2021

    Product and service updates: December 2021

    This article contains Unity Ads product and service updates covering Ad Controls, a new Unity Ads SDK release, and China's PIPL.

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  • Product and service updates: November 2021

    Product and service updates: November 2021

    This article contains Unity Ads product and service updates covering Ad Controls, iOS compliance, ad unit settings, default placements, MMP privacy modes, and China's PIPL.

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  • How Big Fish leveraged ad controls to save time and preserve revenue

    How Big Fish leveraged ad controls to save time and preserve revenue

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  • Unity introduces Ad Controls to protect brand safety

    Unity introduces Ad Controls to protect brand safety

    Ad Controls enable you to manage and review the ad content that runs in your games and apps in one central location. That means it's simple to find, review, and block unwanted creatives.

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  • Navigating monetization in iOS14

    Navigating monetization in iOS14

    Learn how Unity and Mobile Deluxe, one of the top publishers of Made with Unity games, are getting ready for the changes in cross-apptracking with iOS14, expected in early 2021.

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  • User Acquisition Best Practices

    User Acquisition Best Practices

    We consulted our Unity Ads experts to get their recommendations and best practices on how to take user acquisition campaigns to the next level.

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  • iOS 14 app readiness guide

    iOS 14 app readiness guide

    This guide offers a comprehensive checklist of the steps to take to ensure monetization and user acquisition efforts with Unity Ads remain effective under the new rules.

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  • Explaining the ATT prompt to users

    Explaining the ATT prompt to users

    Help your users understand why they are receiving the Apple prompt with our new context screen.

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  • Publisher strategies for iOS 14

    Publisher strategies for iOS 14

    We sat down with publisher MobilityWare to discuss the dynamics at work affecting data privacy changes in the ad industry with iOS 14 ad tracking changes.

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  • Navigating monetization in iOS 14

    Navigating monetization in iOS 14

    Learn how Unity and Mobile Deluxe, one of the top publishers of Made with Unity games, are getting ready for the changes in cross-app tracking with iOS 14, expected in early 2021.

    Watch now
  • New high score – How hyper casuals took over the world

    New high score – How hyper casuals took over the world

    Join Paul H. Müller, CTO of Adjust, and Agatha Hood, Head of Global Ad Sales at Unity, for a lively discussion on the rapid rise of hyper casuals, as well as the outlook for mobile games in general.

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