UA Tips & Tricks with Gram Games, Uken, and Small Giant


Acquiring the right players and leveraging different channels and partners can be hard. In this session, Paivi Putsepp-Seufert, Unity's head of performance marketing, will share her best tips for user acquisition (UA) based on insight from advertisers. She’ll be joined by other UA leaders to share their success tips.

Join us for a Q&A in Unity's forum after the session! We’ll be hosting a Q&A for this session on the Unity forum – this will be a space for you to provide feedback and chat directly with our team. 

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Meet our hosts
Paivi Putsepp-Seufert Head of Performance Advertising

Päivi is an expert in mobile user acquisition and has helped many of the top global gaming advertisers scale their apps during her tenure at Unity, which has spanned Europe and North America.

Tatyana Bogatyreva Head of User Acquisition, Gram Games

Tatyana is a mobile growth expert with global experience spanning the US, Germany, and the UK. Currently, she leads user acquisition and creative strategy at Gram Games. Prior to that, she worked at the social casino developer GSN, a gaming advertising agency, and Disney Interactive.

Conrad McGee-Stocks Director of Growth, Uken Games

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