Dive in to understand areas of your game that can hurt player experience and can be detrimental to user acquisition (UA). We share changes you can make to core game elements, and pay special attention to those that help keep players engaged.
For almost a decade, Franco has led projects on hundreds of games across multiple platforms and genres, working closely with one-person studios right up to AAA industry heavyweights. Franco is also deeply embedded in the UK games industry network.
Erkay UzunCo-Founder, Unico Studios
Erkay has been in the gaming industry for the past 6 years. He founded Unico Studio in 2018 and since then, has worked passionately with a magical team to create state-of-the-art games in the market. Their biggest hit Brain Test: Tricky Puzzles has been downloaded more than 100 million times worldwide.
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How to Get Creative with Creative: Promoting Your Game
What is a brand? And why do you need one inside and outside your game? We discuss how to make truly creativ...
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The Game Within the Game – Monetization and Game Design
What does monetizing a game mean and why is it different for big game studios vs indies? We break down the ...
Crunching the Numbers: Navigating Mobile-Game Metrics
Are you developing an indie mobile game? Join us and our partner Adjust to learn about core metrics, reporting, and optimization, and the steps you can take to get your game to the next level.
It's Live! Now What? Make Your Indie Game a Live Service
Find out why having a live service model in your indie game matters and discover the advantages. We discuss how to create real live service campaigns, in-app content, comms, marketing, and more.
How can a marketing campaign grow your game? To find out, join this exploration of marketing fundamentals within the context of indie games. Learn the most effective strategies and methodologies.
Are you an indie developer? In this session, learn about the major development and marketing stages that will take your game from concept to worldwide launch – and beyond.
How to Get Creative with Creative: Promoting Your Game
What is a brand? And why do you need one inside and outside your game? We discuss how to make truly creative images, videos, and ads that speak to your game, and also how to optimize your ad creative.
The Game Within the Game – Monetization and Game Design
What does monetizing a game mean and why is it different for big game studios vs indies? We break down the process, discuss the "players" in the ecosystem, and provide easy steps you can follow.