The 2020 Mobile Game Monetization Report

May 7, 2020

The 2020 Mobile Game Monetization Report: A look back on the mobile gaming industry in 2019 and what to expect in 2020

Unity’s mobile monetization team analyzed all of the monetization data we had from 2019, and put together this insights report to help you monetize your games better. We’ve worked with thousands of publishers and studios and are sharing all of the key insights from 2019, as well as our predictions for mobile game monetization in 2020. In this report, you’ll learn:

  • How ads and IAP can work together to increase engagement
  • How players view in-game monetization
  • Which countries lead in terms of ad revenue
  • The three app store categories with the most ad revenue potential

Download this report to look back at mobile gaming in 2019 and see what’s coming in 2020.

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