What does monetizing a game mean and why is it different for big game studios vs indies? We break down the process, discuss the "players" in the ecosystem, and provide easy steps you can follow in order to play and succeed in the monetization game.
At Unity, Jamar guides publishers on improving their ads monetization while protecting the gameplay experience. He's previously worked at Disney Interactive and Scopely and has a decade of experience working in production for small game development teams.
Il Hwan LeeClient Partner, Managed Accounts
Il Hwan is a Client Partner for Unity Ads, responsible for nurturing publisher relationships to impact growth on mobile ad monetization. He helps publishers optimize performance by sharing market insights and consulting on best practice strategies for monetization.
Navigating monetization in iOS 14
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Improve retention sustainably
Handy tips for how to manage the player experience, from Day 1 up to late-game churn.