Technology innovations are blurring the boundary between the physical and digital realms, in ways previously only imagined for some distant future. Some creative businesses are ahead of the curve, finding efficient ways to work and thrive in this blended world – today. In this session, you’ll hear how filmmakers can interact with a 3D concept as though it were a tangible prop they can hold in their hands, how artists can transport directors into a fully imagined set months before building begins, and how designers can use real-world technologies that merge the physical and digital worlds in media and entertainment.
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