Getting started with the basics

August 4, 2022 Unity Technologies

Getting started with the basics for User Acquisition

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There are four basic steps to launch your first user acquisition campaign in the Unity Ads Dashboard:
 

1. Add your app to the Unity Campaigns Dashboard. Do this by entering your app store URL via the "Add app" button and clicking "Advertise your first app".


 

2. Create a campaign: The default campaign type is an “installs” campaign. However, Unity offers retention and ROAS campaigns as well. You can find out more about these campaign types by contacting your Unity representative or looking at the documentation on Audience Pinpointer campaigns.


3. Configure your campaign with the six elements you need to launch it:


4. Go live!

Get started now

 

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