Attribution for User Acquisition Campaigns
Learn about configuring and setting up attribution for your user acquisition campaigns.
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Read MoreUnderstanding attribution links
Learn how to configure attribution links while configuring and managing your campaigns in Unity.
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Read MoreHow does install attribution work?
Quick overview on how the attribution process works at Unity.
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Read MoreConfiguring attribution links install tracking
This article explains how to integrate a third-party install tracking service or your own application servers in order to notify Unity Ads of new installs in your iOS and Android games.
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Learn about Ad Creatives for user acquisition campaigns
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Read MoreUser acquisition best practices
Level-up your user acquisition strategy with these best practices from our Unity experts.
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Read MoreBeginners guide to growing your mobile game
Explore a chapter on attribution metrics to track when deploying your user acquisition campaigns.
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Read MoreCampaign management best practices
Learn about the role SKAd post-backs play in conversion attribution.
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Read MorePassing post-install events to Unity
Learn about event parameters and SKAdNetwork postback integration.
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Learn how to set up budgets for your acquire campaigns in Unity
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Read MoreAvoiding null values for SKAd post-backs
SKAd post-backs play an important role in conversion attribution. When a user installs and launches an app after viewing an ad, the device notifies the ad network to validate the install.
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Submit a support ticket for assistance
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