Creatives for User Acquisition Campaigns

Explore resources around creating, optimizing, and managing creatives and creatives packs for your user acquisition campaigns.

  • How to design creative assets

    How to design creative assets

    Discover how to create amazing images and videos for your application to the Game Growth program. Learn about content, specifications, and documentation to get you started.

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  • Creative Uploads Hub for Unity Ads

    Creative Uploads Hub for Unity Ads

    View this one-pager to learn about the Creatives Upload Hub and how to centralize your ad creative management

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  • Captivate players with exciting ad formats

    Captivate players with exciting ad formats

    Learn about our different ad formats and see examples of playable and video creative.

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  • Best practises for video ads

    Best practises for video ads

    These best practices are compiled from the Unity Ads network, based on proven success for rewarded video. We encourage you to review them and run multiple content types simultaneously to drive the bes

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  • Learn how to set up budgets for your acquire campaigns in Unity

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  • Why ad creative matters: Insight from our Creative Benchmark Report

    Why ad creative matters: Insight from our Creative Benchmark Report

    Watch this webinar where Unity user acquisition (UA) experts discuss the importance of ad creative, highlighting best-in-class examples and showing how they compare to our latest creative benchmarks.

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  • How to get creative with creative: Promoting your game

    How to get creative with creative: Promoting your game

    Why are creative assets important for promoting your game? In this session, we explore how to plan, develop, and implement truly compelling assets to get your indie mobile game noticed after launch.

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  • Monetize and acquire course

    Monetize and acquire course

    Explore this tutorial to learn how to leverage your Organic Marketing Channels and prepare creative assets for your campaigns.

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  • Explore how to set up attribution for your acquire campaigns

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  • Managing creatives and creative packs

    Managing creatives and creative packs

    In this article, we discuss creative asset specifications, managing creative packs and creatives, moderating creatives, and testing creative packs with the Ad Testing for Unity Ads app.

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  • Ad testing App for Unity Ads

    Ad testing App for Unity Ads

    A native Unity Ads environment to test interactive and video ads creatives.

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  • Supported creative formats

    Supported creative formats

    This article outlines specifications and best practices for Demand Side Platform (DSP) partners.

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  • Submit a support ticket for assistance

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